Encryptics©
Dallas, TX
Encryptics approached me to revamp their old presentation, which was failing to effectively capture their sales leads. The original presentation had a dark theme with minimal animation and was overloaded with cumbersome text.
The following are sample pages from old deck:
Solution:
The presentation was transformed by switching to a lighter theme that allowed for better legibility when printed and used as handouts during meetings. By reducing the amount of text on each slide, attendees were able to focus on the main points without getting lost in a sea of words.
One of the most impactful changes made was adding animation to the infographic that explained how Encryptics© software worked. This change made it easier for viewers to understand the software and its benefits.
The following are a few sample pages from the new deck:
Watch the deck in action here:
SOFTWARE: KEYNOTE, ILLUSTRATOR
Results:
The result was a much more compelling presentation that helped Encryptics to effectively communicate their message and generate more sales leads.
